TL;DR
Korea has no true luxury hotels—and no real resorts either. CEO Han Lee-kyung breaks hotels into four tiers: Luxury, Premium, Selective, and Longer Stay. Turns out what we call 5-star or 6-star hotels? They're not even premium.
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Weekly ON1 min read
The State of Korean Hotels and Where They're Heading
Korea has no true luxury hotels—and no real resorts either. CEO Han Lee-kyung breaks hotels into four tiers: Luxury, Premium, Selective, and Longer Stay. Turns out what we call 5-star or 6-star hotels? They're not even premium.
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ONDA 편집팀
July 13, 2022
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